Web Development Link Building Copywriting Testimonials

Case Study: TRUSTcite

November 20th, 2006

TRUSTcite Logo

  • a showcase for Web 2.0 ‘done right’
  • site built upon web standards and accessibility
  • easy for visitors to find and compare service providers based on referrals and recommendations from business people and past clients
  • ranked search result based on peer reviews and user feedback
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Note-taking aplenty at agency summit

Budget Truck Rental logo“Stephan had all of the other agency folks nodding their heads like bobble-head dolls as they furiously took notes while he was speaking!”

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Blog an integral part of content and comms strategy

House of Travel logo“As you know it [the blog] started out very much as an experiment, but quickly proved itself and we now consider it an integral part of our content and comms strategy. And it will become increasingly important. From very early on it earned a better Google PR than our main site even…. the organic search traffic is growing along with the SERPs, and it definitely ranks better than the rest of our site for certain keywords.”

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Case Study: Netconcepts.com

November 1st, 2006

Netconcepts Logo

  • A corporate website souped-up by Web 2.0 technologies: a blog platform for a CMS, RSS feeds, tag clouds, tag pages, comments, trackbacks, pingbacks…
  • Went from 100,000 pageviews per month to 390,000 within just a few months of relaunch.
  • A marked increase in visitor numbers as well: 28,000 to about 60,000 from about in that same timeframe.
  • indexation in Google increased from 300 pages to 4,800 pages, including 2,640 tag pages.
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Screencast on link building for Google SEO

October 31st, 2006

by Stephan Spencer

Join our founder and president, Stephan Spencer, in this archived webinar of an information-packed 90-minutes of link building secrets. The webinar, for MarketingProfs.com, was called “Google in the Real World: How Links Boost Your Ranking”.

Watch it as a streaming Flash video »

Or, alternatively download/watch as a Quicktime movie (72 MB).

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LePoidevin Rickinger Group

October 31st, 2006

LePoidevin Rickinger Group screenshotThe LePoidevin Rickinger Group is a full-service strategic marketing, advertising and public relations agency serving the business-to-business and business-to-consumer marketer. Our clients are leaders in the animal health, pet, mining, electric power distribution, agriculture, pest control, cleaning & sanitation, and flexible packaging industries. We offer senior-level account service and creative talent, and focus our efforts and services on solving marketing and communications challenges for our clients through sound strategic counsel and award-winning creative.

[ database | client admin cms | SEO ]

Visit the site: LePoidevin Rickinger Group

A level of web dev and SEO experience that’s rare to find

House of Travel logo“We are very happy with the growth in sales online, and Netconcepts’ management of our online media campaigning and paid search program has been a key driver of that….Netconcepts have very strong core competencies around the technical aspects of web
development and search engine optimisation…”

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Interview with web content guru Gerry McGovern

October 4th, 2006

by Stephan Spencer

Web content guru Gerry McGovern, author of “Killer Content” - one of the best books on writing copy for the web - says that one of the biggest mistakes companies make in regards to their website content is thinking that customers care one little bit about the company. “Customers care about themselves (their loved ones and their community),” he said in an interview with founder and president of Netconcepts, Stephan Spencer. He went on to add that organizations need to be customer-centric, talk about benefits, and speak the language of the customer.

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Emergency Medical Products

October 2nd, 2006

BuyEMP screenshotEmergency Medical Products Inc. sells emergency medical supplies and equipment to fire fighters and EMS professionals. In other words, each sale isn’t just money in their virtual cash register; it’s as if somebody’s life depends on it!

This online catalog site is powered by our GravityMarket ecommerce platform which means it is search engine friendly out of the gates, with an intuitive feature rich website for customers and a powerful administrative interface for our client. Among other things, the site supports “EZ Ordering” by SKU or item number. They are also embracing the concept that “markets are conversations,” having just started a blog.

[ database | client admin cms | SEO ]

Visit the site: Emergency Medical Products

Immediate ROI

Eurekster logo“We’re a search company and thought we were pretty clued up on SEO. We brought in Netconcepts, and they told us that some of our ideas on SEO were on target and others were not. They then told us about some key things that we didn’t know about. The ROI was immediate. Our only regret was not working with them sooner - they are a world leading specialist in SEO.”

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